liquid death x elf is an interesting collab. i feel like the consumer bases for both would be disjoint sets, but maybe that was the appeal of the collab.
your questions on subculture appropriation are interesting though. do you think “subculture appropriation” would be less offensive / present less of a pause if people paid homage to the origins of what they are appropriating?
but as you said, so many mainstream things today weren’t always mainstream. is it ok to just let cultures & trends come & go as they please?
Ah thanks so much! And I love that you went as an autopsy 😂 saving that idea for the future! I actually have a body bag somewhere to add to the macabre!
Yeah I totally agree - very different audiences. And interesting that elf approached them too!
I definitely feel that as long as you reference the history and involve people from that subculture then that’s actually pretty cool. But from what I’ve seen, the influencers that they’ve used are pretty mainstream. But I guess that’s the sort of shock value they’re maybe going for!
Niche is the new market. The saturation of “generalistic” influencers is real - in every sector. My feed is flooded with travel influencers slash foodies slash makeup babes showing off their butts agains spectacular backdrops.
Getting flashbacks from reading that mosher jeans section… I feel so seen :’)
liquid death x elf is an interesting collab. i feel like the consumer bases for both would be disjoint sets, but maybe that was the appeal of the collab.
your questions on subculture appropriation are interesting though. do you think “subculture appropriation” would be less offensive / present less of a pause if people paid homage to the origins of what they are appropriating?
but as you said, so many mainstream things today weren’t always mainstream. is it ok to just let cultures & trends come & go as they please?
Oh PLEASE let it be appropriate. Maybe we could wear footnotes as accessories?
Anita, you make an adorable corpse! Reminds me of the time I walked in the Greenwich Village Halloween parade as an autopsy with A Vcut on my t-shirt.
Ah thanks so much! And I love that you went as an autopsy 😂 saving that idea for the future! I actually have a body bag somewhere to add to the macabre!
Yeah I totally agree - very different audiences. And interesting that elf approached them too!
I definitely feel that as long as you reference the history and involve people from that subculture then that’s actually pretty cool. But from what I’ve seen, the influencers that they’ve used are pretty mainstream. But I guess that’s the sort of shock value they’re maybe going for!
Niche is the new market. The saturation of “generalistic” influencers is real - in every sector. My feed is flooded with travel influencers slash foodies slash makeup babes showing off their butts agains spectacular backdrops.
Bring back the real deal: niche.